#74 – The Marketing Funnel is Broken! Why You Need the Marketing Hourglass to Grow Your Cleaning Business
You’ve probably heard of the marketing funnel or sales funnel. The problem with the funnel is that most companies stop marketing after they get prospects as clients. This video explains why you should use the Marketing Hourglass to guide your prospects through the entire buying process, starting with Know, Like and Trust, and them moving them forward through Try, Buy, Repeat and Refer.
This episode is made possible by Marketing Systems By Design, the only Authorized Duct Tape Marketing Consultant company in the cleaning industry. If you’d like more information about how to fill the gaps of YOUR Marketing Hourglass, sign up for the Marketing Hourglass Free Ebook.
After watching the video, please share where the gaps are in YOUR Marketing Hourglass. Post your comments below the video.